Mozaik
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What We Do

Four practices. Three ways to work with us.

We work with businesses of various shapes and sizes across four key practice areas, including data architecture, BI, research and AI/ML. Mozaik services come in the form of strategic advisory (i.e. we advise, you execute), consulting (e.g. we execute) and team training and mentorship.

Data ArchitectureBusiness IntelligenceMarket ResearchAI Infrastructure
How we work

Advisory, consulting, training.

Three ways to engage, across any of our four practices.

Data Architecture

Build on foundations that hold.

Most data problems presented as analysis problems are architecture problems. Reports that disagree, pipelines that fail silently, a warehouse that was right for the company three years ago and quietly stopped being right since. Mozaik designs, deploys and repairs the infrastructure your analytics depend on — for scale, for safety, and for correctness you can actually defend in a meeting.

Data Architecture
Use Cases
  • Database deployment, setup and configuration
  • Data warehouse migrations and replatforming
  • Database hygiene, quality and integrity audits
  • Data modelling and schema design
  • Pipeline and ingestion architecture
  • Access, governance and security review
  • Platform and vendor selection advisory
Business Intelligence

Reporting people use without being asked to.

A BI tool nobody opens is an expensive filing cabinet. Mozaik builds, migrates and tunes business intelligence environments so the answers are findable, trustworthy, and consistent no matter who runs the query — then pushes them out to the people who need them. Increasingly that means self-service: asking a question in plain language rather than waiting three days for someone to write the SQL. This practice also covers the presentation layer — dashboards, executive reporting, and the data storytelling that makes a finding land instead of merely being available.

Business Intelligence
Use Cases
  • BI platform implementation (Metabase, Looker, Tableau, Power BI)
  • BI platform migrations and consolidation
  • Dashboard design and development
  • Semantic and metrics layer definition
  • Self-service analytics enablement
  • Text-to-SQL and conversational analytics
  • Executive and stakeholder reporting frameworks
  • Data storytelling and presentation design
Market Research

Evidence your own data will never contain.

Your warehouse is a record of what your existing customers already did. It cannot tell you why they did it, what the people who didn't buy were thinking, what a feature is worth before you've built it, or how your brand is faring with an audience that has never touched your product. Those answers have to be collected, not queried. Mozaik has run this work for fifteen years, across customer, product and brand — quantitative and qualitative, in more than thirty markets.

Market Research
Use Cases
Customer
  • Segmentation and ICP development
  • Voice-of-customer and persona research
  • Market sizing and opportunity assessment
Product
  • Pricing research (van Westendorp, Gabor-Granger)
  • Concept testing and product validation
  • MaxDiff and conjoint for feature prioritisation
Brand
  • Brand tracking and health diagnostics
  • Competitive positioning analysis
  • Crisis monitoring and reputation research
AI Infrastructure

Make your data legible to machines.

Pointing an LLM at a warehouse and hoping is how organisations end up with confident, fluent, wrong answers. Models don't fail because they lack intelligence — they fail because nobody gave them the context to know what a table means, which metric is canonical, or what "active customer" is defined as this quarter. Mozaik builds that layer: the semantic definitions, the retrieval, the custom tooling and agent workflows that let AI operate against your data with results you can check.

AI Infrastructure
Use Cases
  • Semantic and context layers for LLMs
  • Custom MCP server development
  • Agent workflows for data and research teams
  • RAG over internal and organisational data
  • AI-assisted analysis pipelines
  • Evaluation and accuracy testing for AI outputs
  • AI tooling strategy and stack advisory
Not sure where to start?

Many of our best engagements start with a conversation, not a brief.

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